Interaction Design Association

Philly ACM SIGCHI Meeting, 6/7, 6pm, Speaker, Victor Lombardi!

Kyle Pero
May 24, 2006 5:57pm

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**Apologies to those that have received this announcement more than once**

What: PHICHI June Meeting - Tangible Futures: Creating Designs of the Future to Influence the Present

When: Wednesday, June 7th
Refreshments & Networking: 6pm-6:30pm Presentation: 6:30pm - 8ish

Drexel or UPenn Campus - Room TBD

Registration Fee: FREE!

Speaker: Victor Lombardi

Presentation: Tangible Futures: Creating Designs of the Future to Influence the Present

Edward de Bono has said, "You can analyse the past, but the future has to be designed." As designers, we have a lot of influence over the products and services people will use in the future. If we want to ensure a better future for our businesses, communities, and families, we can be more active in anticipating and shaping the future. Some examples of this include Bruce Mau's Massive Change exhibit and auto designers' concept cars. These "tangible futures" help people understand how the future can be better by experiencing physical models.

We'll look at examples of some "tangible futures" and discuss how they can be used to help organizations create a vision for the future and then work toward that vision in a strategic way. Designers and managers can both benefit from this event.

Speaker Bio:
Victor is passionate about creating better ways of working that result in better ways of living. He co-founded the Management Innovation Group ( to collaborate with clients to design new approaches to strategic product development and management. Victor has worked in IT and design, contributing to over 40 software and Internet products for companies such as The Ford Motor Company, General Electric, J.P. Morgan, Verizon, and Office Depot. His work with the Southern Poverty Law Center has won several awards.

Victor co-founded and served as past president of the Information Architecture Institute ( and has taught at the Parsons School of Design. These days he teaches business at the Pratt Institute and frequently writes and speaks on business issues. He lives in New York City.

Blog, Presentations and Articles:

Meeting Sponsor:
This event is sponsored by Colony Interactive
( Colony is a small user experience design consultancy specializing in user research and research-inspired design with a unique understanding of business context.

I hope to see you all there!

-- Kyle Pero
Usable Interface - Usability and User Interface Design Consulting
Phone: 267-241-4786
Email: kylepero at usableinterface dot com

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